99U Book :: Fold-out Flyer/Poster

A fold-out flyer/poster to promote the new 99U Book, Manage Your Day-To-Day

 
 
 
 
 
 
Fold-out Flyer/Poster Design

Promotional Piece
 
 
We created this unique fold-out flyer/poster to promote the new 99U book, Manage Your Day-to-Day. The idea was to create a print piece that would give people a succinct overview of the book, while also giving them something with lasting value. Thus, the piece folds out to create an active experience of learning about the book; then, when it's fully unfolded, the piece works as a motivational quote poster that you can tack up over your desk.
 

CREATIVE DIRECTION: Matias Corea
 
 
EDITORIAL: Jocelyn K. Glei
 
Find out more at: 99u.com/books
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